Packaging is a critical for any store that wants to promote its identity. But especially for the fashion stores, that are active in the field of fashion, packaging must follow the philosophy of the store, must be targeted to the type of consumers that it wants to attract.

Whether it is a physical or an online store, the requirements do not change. Consumer demands have increased. It's just that needs are differentiated

The customer is not only interested in buying. He is interested in buying from the store he trusts and from the one that will offer him the best experience.

 

It all starts with custom packaging

Building the brand of your store, which is transferred directly to the customer, is something you have to invest in from the beginning. And this investment starts with the strategic packaging.

The strategic package must meet 3 goals:

1. Highlight the character of each company
2. Give value to the customer
3. Protect sensitive products from damage

 

What do we mean by “strategic packaging”?

Is the custom packaging that is created in order to serve the needs of your store and to promote its identity in the most dynamic way.

And when we talk about fashion stores, where "a picture is worth a thousand words", then the stronger and more complete the shopping experience, the more immediate the advertising, the recognition and therefore the trust that is built with your customers.

The list of packages that will enhance your store's reputation is endless. That's why we will offer you a range of custom packaging, specially designed to adapt to the high requirements of fashion stores.

 

3+1 custom packages for fashion stores

 

Clothes cases

An elegant suit, an expensive dress or an impressive coat would not fit in anything less than an impressive suitcase. In this way the customer receives an elegant and practical packaging that protects his purchase until its final placement in the closet. At the same time, the packaging itself advertises and highlights the product during transport.

Security badges

A small, personalized detail that is added as a feature of elegance and as an element of authenticity of your products brand. You can also attach, on the security badges, instructions for better use of the product. Thus, you declare your identity, certify your product and highlight its value.

Clothes hangers

The right choice of hanger highlights all the details as well as the overall setting of the garment. The right hanger for the right clothes will ensure that it maintains its beautiful setting while it is hung and at the same time, it will create uniformity and refined character in the exhibition space of your store. Print the logo of your brand on, choose the color that suits your brand and give your customer something more than a simple hanger: something that will adorn his wardrobe

Tissue paper and stickers

Tissue paper is created to embrace the garment, to protect it, but above all to add a luxurious feel. Touch paper caters to the needs of fashion stores that want to offer their customers a complete and high-quality shopping experience. Print your logo, seal the neat packaging with a sticker with your brand on and you will surely attract the interest of your customers.

Cartabianca, with 30 years of experience in the packaging sector, has established cooperation with leading brands in Greece. Our team will be by your side to highlight your brand and products identity.